Part 1 -The Missing Link between great achievement and innovation.

As an entrepreneur, innovation is your primary access to success.

What is innovation?

Innovation is defined as making changes in something established, especially by introducing new methods, ideas, or products. It’s about finding a new way of doing something. Innovation can be viewed as the application of better solutions that meet new requirements, in-articulated needs, or existing market needs.

Based on P. Frankelius (2009), "Questioning Two Myths in Innovation Literature," Journal of High Technology Management Research, the term innovation can be defined as something original and, as a consequence, new, that "breaks into" the market or society. This is accomplished through more effective processes, services, products, technologies, or ideas that are already available.

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In business and economics, innovation is the catalyst to growth. The economist, Joseph Schumpeter, J.A. (1943) in Capitalism, Socialism, and Democracy, states "industries must incessantly revolutionize the economic structure from within, that is, innovate with better or more effective processes and products, such as the shift from the craft to factory."

Innovation differs from improvement in that innovation refers to the notion of doing something completely different rather than doing the same thing differently. Innovation differs from invention in that innovation refers to the use of a better and, as a result, novel idea or method, whereas invention refers more directly to the creation of the idea or method itself.

In addition, Schumpeter points out that successful entrepreneurs continuously look for better ways to satisfy their consumer base with improved quality, durability, service, and price which come to fruition in innovation with advanced technologies and organizational strategies.

as an entrepreneur who innovates, you must master the 3  dimensions of achievement.

The three dimensions of great achievement are; True Clarity, Intentionality and Flow. They are dimensions because each is far reaching both in the necessary skill development and  their range of impact. What's unique about these 3 dimensions is that they interconnect. Specifically, they have a direct influence on each other.  If you are strong in one it will help the other two and so on. Ideally, you would develop a broad capacity and strong skill level in each one.

Gaining a strong access to these three dimensions will be crucial to your success. Every great achiever devotes time to mastering them.


is knowing what you want and knowing yourself at a very deep level on an ongoing basis.  Although having clarity might seem simple, it requires a high degree of focus and attention.  It's so common place to work and live and in a state of unclarity.  Someone like Steve Jobs is a great example of staying on course with the process of inventing the products he envisioned. In the face of failure, pessimism and lack of confidence from the marketplace, he persisted until he succeeded.

If you don't have a deep level of clarity about what you are building...what you are up to, you will give your time and energy to the wrong things. You really have no choice.


As our client you will receive a unique process for clarifying your goals for the next six months, year and five years in addition to designing a clear action plan for the next 90 days. Our DESIGN WORKDAYS are specifically focused on this process.


is most easily seen when someone is on fire about a project or something they’re working on. They wake up in the morning and they are unstoppable. It’s a kind of determination that comes from within. Sometimes we loose the fire. We loose the inspiration. They must be reignited on a regular basis. There is a special relationship between intentionality and clarity. When you have true clarity and a specific intention, you will amass enthusiasm, energy and fire around it which are the necessary fuels you need to get through the difficult parts.

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Consider what Goethe says...

"Until one is committed there is hesitancy, the chance to draw back always ineffectiveness. Whatever you can do or dream you can, begin it.... Boldness has genius, power and magic in it." 


How often have you experienced this to be true? If you have lost your "fire", your intention, it will feel as though you are pushing a huge rock up a hill. Your progress will be very sluggish and you won't know why.

Central to all of our work is this key element of intentionality.  In our MASTERMIND PROGRAM you have a weekly practice to develop this skill. There are several tools that you acquire in the DESIGN WORKDAY to support you in keeping the "fire" of your intentionality alive.


3. FLOW...

is being coordinated with and aligned with the movement of life around you without loosing your focus and clarity. What does that mean? To get a feel for flow think of life as a river (the circumstances and conditions around you) and you are in the middle of that river. Circumstances will come along, they are unpredictable and unknown. You cannot control them and they can really throw you off balance. Sometimes the current is so strong it pulls you under as do the circumstances of life. Getting distracted by the circumstances and conditions around you can weaken your clarity, intentionality and your ability to create.  If you can stand in the middle of the river and stay strong in your clarity and intentionality you will gain a great deal of personal power and momentum. Then, you can dance with life powerfully and you don’t loose your center. It’s about getting in the flow, drawing power from it, not having it take you over, and learning how to get back on track when it does. 

We have the example of the great African-American poet, Dr. Maya Angela, who stayed strong and focused in the face of the brutality of racial discrimination.  She was born in poverty and rose to fame as a poet, film maker, historian and civil rights activist. Her poem is titled "Still I Rise" she writes "leaving behind nights of terror and fear I rise into a daybreak that's wondrously clear I rise..."



In all of our programs, especially in our individual coaching programs we work on building the strength of "flow".  The capacity to be in the "flow" and not loose your footing is built over time.


We Can Help You!

You too, can develop skills in these three dimensions and they can become a natural and functioning part of your life. You can develop the skill of recognizing when you've lost your clarity and regain it. You can develop the skill of reigniting your intention when it has faded. And, you can develop the skill for staying focused when the circumstances of life take you over. It's definitely worth the time it takes to build your skill level in each of these dimensions.

Part 2 of the Essential Tools for Achievement and Innovation addresses the power of CLARITY in more detail.


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